TELL THE INSIGHT STORY
The Seven Story Tools System
Stories are the way we make sense of the world
Make the transformation to being an influential storyteller
We will build your confidence to become an influential and persuasive business storyteller and show you how to make an impact by tapping into the emotional power of storytelling.
Build your storytelling skills with a proven system
Our Tell the Insight Story programme makes it possible for everyone to be a great storyteller. We studied how novelists, dramatists, and film makers tell their stories and applied these ideas to the world of business by creating our Seven Story Tools System.
The Seven Story Tools
What you get with the programme
Nine hours of tuition, instruction and ongoing e-coaching support
For each Story Tool there is step-by-step guidance and practical advice
Principles - Actions - FAQs - Top Tips
Your Best Next Moves - Activity Sheets
Story Structure templates
Story Builder Framework to bring the Story Tools together
An illustrative Case Study - Story Tools in Action
Personal e-coaching with a storytelling expert
David Smith will answer your questions throughout the programme so you can apply the Story Tools to your own presentations.
The Story Tools System makes business storytelling accessible to everyone
The programme will take client and agency newcomers and more experienced professionals to the next level.
The Story Tools track record of success
The Story Tools System has been successfully applied across a wide range of sectors for many global organisations.
David VL Smith is the Founder and Director of DVL Smith, a leading UK insight consultancy. He is a Visiting Professor at the University of Hertfordshire Business School.
He is a former Vice President of ESOMAR and a former Chairman of the UK Market Research Society (MRS).
David holds a PhD in Organisational Psychology from the University of London. He is a Fellow of the Market Research Society, a Fellow of the Chartered Institute of Marketing and also a Fellow of the Institute of Consulting.
He holds the MRS Silver Medal, the AURA Award for Driving the Insight Industry Forward, and ESOMAR’s prestigious Excellence in Marketing Intelligence Award.
David is the author of Inside Information - Making Sense of Marketing Data and The Art and Science of Interpreting Market Research Evidence, both published by John Wiley. His latest book is The High Performance Customer Insight Professional - now available on Amazon.
Frequently Asked Questions
You can be a confident and influential business storyteller by taking action now to benefit from our proven Story Tools system for building powerful communications skills.
The sooner you enrol for the programme, the sooner you will be able to start working with David Smith on applying the Story Tools to your own presentations.
Get started now!
For purchasers within the UK and other EU countries, VAT will be added at checkout